Now, with the attack ads threatening to define Ignatieff before we can define him ourselves, the Liberals are pushing forward huge fundraising reforms that will hopefully result in a $25 million per year warchest.
- The fundraising plan is extraordinarily ambitious. The Liberals would seek, within a year, to nearly quintuple the party’s revenues from private donations over the 2008 level. The new goal: an annual war chest of $25 million, built on a massively increased pool of donors who, in most cases, agree to give at least annually, and often several times per year. Three mechanisms will be used for this objective:Membership in the Laurier Club, which is for people who contribute the maximum of $1,100 a year to the party, would be more than tripled to 10,000 members. A Leaders’ Circle will be created, with at least one member in every community in Canada with more than 50,000 people, to sign up new Laurier Club members.
- The Victory Fund, a more broad-based group of Liberal supporters who authorize monthly donations of $10, would get a major push with the goal of an eight-fold increase to 25,000 members within a year.
- Finally, the party would “make use of direct mail, telemarketing and established online/social media techniques to reach out to the millions of actual and potential Liberal supporters and sympathizers across Canada,” with the goal of raising $10,000,000 a year in small, one-off donations.
Harper needs to learn that he can't push us around any more.
Change is coming.

0 comments:
Post a Comment